🍦Shakers! I see so many people out there keeping score.
🛑 “How much can I squeeze out of someone over the lifetime of our relationship?”
🛑 “If I give to this charity, maybe they’ll have me on their podcast.”
🛑 “I wonder if driving him to the airport will give me a chance to sell him on my MLM?”
Look, I’m no socialist. I rely on fair exchange for my business. There may come a time when I have a course or two, because time is also valuable and I want to make sure I can spread this message far and wide. I might need to figure that out one day.
But I’m IMPACT DRIVEN!
I see a world of crumbling retail being swallowed up by Amazon and chain restaurants with ginormous budgets and sophisticated data coming in to take your money.
So I want to make an IMPACT on the world.
I want to train as many people as possible — marketers and businesspeople alike — to think differently about the tools and tactics available to the modern marketer. I want to set them up to support their dreams so that they can in turn do the same to countless others.
You owe me NOTHING except for the satisfaction of your own success.
So quit keeping score.